ALI, K. A.; AHMED, E. M. THE EFFECT OF SERVICE QUALITY ON CUSTOMER RETENTION: THE MEDIATING ROLE OF DRIP MARKETING IN TRAVEL AGENCIES. International Journal of Entrepreneurial Knowledge, [S. l.], v. 14, n. 1, p. 151–183, 2026. DOI: 10.37335/ijek.v14i1.387. Disponível em: https://ijek.org/index.php/IJEK/article/view/387. Acesso em: 3 jul. 2026.